Learn SEO the Right Way

74

By seamist

SEO

Why Learn SEO

Although many people think making money on the internet is a get-rich-quick scheme, nothing could be further from the truth. To make money on the internet, you need to have a thorough understanding of SEO; either a product or information that people need: good copywriting skills, and persistence. Because of a lack of knowledge and a lack of persistence, over 95% internet businesses fail.

Regardless of whether you're trying to make money with Adsense through article writing, as an internet affiliate, or by selling your own product, your SERP is crucial. According to the website Red Cardinal, the number 1 SERP in Google recieves 43.30% of all clickthroughs, whereas the number two position recieves 11.92% and the number 10 position recieves only 2.97% of all clickthroughs. As we progress through the SERPs, the clickthrough rates become increasingly smaller and smaller. Consequently, unless you're in Google's number one position or at least on page one, your chances of making money online are nil.

Unfortunately, there are numerous "How to Make Money" software packages on the internet. However, since you can't preview the product, it's hard to know which products work and which products do not. Furthermore, while most people who are making money on the internet will share some of their secrets, they do not share all of them. Consequently, it is very difficult to learn SEO on the internet. In their quest to learn, some internet marketers buy course after course trying to figure out the missing pieces of the puzzle, yet never get any further ahead.

Although SEO techniques are multifaceted and it can be difficult for a new internet marketer to learn, it is not rocket science. To succeed at internet marketing, three factors are important: the desire and willingness to learn; the right knowledge; and a consistent method. After you have learned the right knowledge, this knowledge needs to be applied in a consistent manner.

Books on How to Learn SEO

Even with books, it can be difficult to know which book is the best. However, I have done the hard work for you. These are the top-rated books on SEO on Amazon. All of these book have an overall five out of five-star rating by Amazon customers. Furthermore, all of them have been written in 2008 or later. With SEO, timeliness is important since information can change. Time and time again, these books have helped internet marketers increase their SERP ratings. They can help you too. Don't take my word for it though. Click on the book and check out the description and customer ratings for yourself. With most books on Amazon, you can also preview the first couple pages. By being able to see the chapter of contents, you will know what it covers and doesn't cover.  

Learn SEO the Right Way

Don't waste your hard-earned money buying product after product on making money online that doesn't work. Don't waste your valuable time searching all over the net for the missing pieces of the puzzle on how to make money online. Even with the free articles on the internet, you don't know whether the information is reliable. Many people without experience just regurgitate what other writers have already written. Save yourself the frustration and learn SEO the right way by authors who have the experience and knowledge to help you. If you have the right knowledge, and you apply it consistently; you can make money on the internet too.

Glossary

  • Adsense - A contextual advertising programs where publishers earn a varying amount of money each time one of Google's related advertisements is clicked on by an internet user.
  • Affiliate - A person who presells a product for a company and funnels buyers to their website. If a customer buys a product, they earn a commission.
  • Search engine optimization (SEO) - Different methods used to increase the SERP of your webpage or website.
  • Whitehat SEO - Methods of SEO that are in compliance with Google's policies.
  • Blackhat SEO - Methods of SEO that are against Google's policies and may end up penalizing your website.
  • On-page optimization - Methods used when designing your website or writing your webpage to increase your SERP.
  • Off-page optimization - Methods used outside on-page optimization to increase your SERP. On example would be link building strategies.
  • SERP - The abbreviation for search engine rank position. This would be the position your website or webpage is in the search engine results for a certain set of keywords.



Comments

shazwellyn profile image

shazwellyn Level 4 Commenter 2 years ago

Well said Seamist. Loved the Glossary of terms at the end and the way you delegate the recommendations. Thanks for a great hub! x

seamist profile image

seamist Hub Author 2 years ago

Hi Shazwellyn

Hope you're doing well! Thank you for the nice compliment. I am going to order some of these books myself, especially the first one on the product list.

Rebecca E. profile image

Rebecca E. 8 months ago

hi seamist-- have these books helped you recently? this is such a good primer for people. Well done, have you come acroos more terms recently?

seamist profile image

seamist Hub Author 8 months ago

Hi Rebecca

No, they haven't helped recently, but they did in the past. Most of them are designed to help new Internet Marketers learn how to optimize their content/websites and funnel traffic to their site. A long-term hubber, I am sure you have read most of it here on Hubpages at one time or another. Thank you for stopping by. I appreciate your comment.

techmagnate11 profile image

techmagnate11 8 months ago

In the internet marketing there are very importance of seo so if you have any website,You must have some knowladge of SEO.

Submit a Comment
Members and Guests

Sign in or sign up and post using a hubpages account.



    • No HTML is allowed in comments, but URLs will be hyperlinked
    • Comments are not for promoting your Hubs or other sites

    Please wait working